All things digital marketing, social media, chat online, SEO, SEM and mobile related experiences. I have been working in digital since 1997. Occasionally I'll write about girlie things - chocolate, cupcakes, fashion, travel and yoga. Passionate about animal welfare and trying to live an organic lifestyle.

The postings on this site are my own and do not represent Juniper Networks’ positions, strategies or opinions. Note that the views and opinions expressed are mine alone and do not represent the official views of Juniper Networks.

Copyright 2012 Zoe Sands

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My Personal Branding Interview with William Arruda renowned author and speaker (interview by Zoe Sands - @zoe9 @ZoeSands)

This video interview by Zoe Sands with William Arruda was taken at the Juniper Networks Global Partner Conference 2012, Las Vegas. The interview covers the basics of personal branding and provides hints and tips on tuning your own personal brand and dealing with any digital dirt associated with your name and individual brand. The video is about 10 minutes in length, but well worth taking the time to listen. If you are interested in developing your personal brand further then why not check out William’s book “Career Distinction”, an easy to read book that offers all the tools you need to make your personal brand a success.

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